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CMST 466 — PUBLIC RELATIONS IN BUSINESS AND FOR ENTREPRENEURSHIP

CIM Verified
Communication in Public Relations Option
1
Objectives
10
Matches
0
Reviewed
12
Occupations
Your experience with this course
Top occupation matches for this course
55.9% Public Relations Specialists 14t
49.1% News Analysts, Reporters, and Journ 13t
53.0% Search Marketing Strategists 12t
43.5% Fundraisers 7t
39.5% Advertising Sales Agents 6t

Learning Objectives & Matches

LO2 CIM

CLO #2: Create effective social media messaging to reach influential target audiences

10 O*NET task matches
Batch:
Public Relations Specialists 4.4/5
56% ok

Write press releases or other media communications to promote clients.

Search Marketing Strategists 3.0/5
53% ok

Execute or manage social media campaigns to inform search marketing tactics.

Public Relations Specialists 4.1/5
51% ok

Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.

Search Marketing Strategists 3.5/5
50% ok

Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.

Community Health Workers 3.8/5
50% ok

Distribute flyers, brochures, or other informational or educational documents to inform members of a targeted community.

Advertising and Promotions Man 3.9/5
49% ok

Coordinate with the media to disseminate advertising.

News Analysts, Reporters, and 3.5/5
49% ok

Communicate with readers, viewers, advertisers, or the general public via mail, email, or telephone.

Broadcast Announcers and Radio 4.6/5
48% ok

Read news flashes to inform audiences of important events.

Online Merchants 3.9/5
47% ok

Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.

Search Marketing Strategists 3.4/5
46% ok

Identify, evaluate, or procure hardware or software for implementing online marketing campaigns.

Source: Course learning outcomes from EWU's official Course Inventory Management (CIM) system. O*NET task matches are computed by comparing each learning outcome statement against every O*NET task statement using sentence-embedding similarity; faculty review confirms which matches count as preparation evidence.